Platon Karataev

For Platon Karataev, the Budapest-based quartet named after a Leo Tolstoy character, we focused on digital marketing to amplify their presence in Hungary and beyond. Since their 2016 formation, the band quickly became a standout in the Hungarian guitar music scene, with their folk-rock album For Her in 2017 gaining international attention.

Our work centered on creating a data-driven digital marketing strategy to reach new fans and strengthen their international presence. We developed engaging content, crafted visually compelling assets, and optimized their online campaigns to build a stronger connection with their audience. By leveraging social media and digital platforms, we helped expand Platon Karataev's reach and solidify their reputation as one of Hungary’s most beloved groups in the folk-rock genre.